If you ever thought that you may just wait-out theis fad, it's time to get a reality check!
Just as with Radio and TV in their day, Social Media is now the way people get their news, learn about their world, and make desicions about the products and services they buy.
Will your potential consumer find you in this sea of information? Are you even in the mix?
Just in case you needed more convincing. Take a look at this.
You can also find a transcript of all the reasons in this blog